In over 30 years of Geoff’s career, he has believed business is part Art and part Science… and doing the right things. Whether he has his business entrepreneur or marketer hat on… it’s fun to “connect” and “build” and make an impact!
As a “Chartered Marketer”, Geoff has been fortunate to work with leading companies in creating marketing ecosystems and proving that marketing matters. It has always been about continuous learning…his engineering background provided him a critical thinking base combined with some great international experiences; the MBA provided the strategic base and entry into sports marketing; and his database marketing experience at the Loyalty Group and in consulting provided him with more Fortune 500 experience. Growing his digital agency forced him to always be forward thinking and act as a catalyst for improvement. The key has been to produce measurable results that can be monetized.
The digital marketing and messaging business is fun and dynamic. Amazing things happen when you work with great people on interesting projects!